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Business Relationship Management (BRM) – in 3 minutes
Business Relationship Management (BRM) in 3 minutes Compiled by: Aleksandr Zhuk Title/definition Business Relationship Management (BRM) The basics Business Relationship Management stimulates, surfaces and shapes business demand for a provider’s products and services and ensures that the potential business value from those products and services is captured, optimized and recognized. The concept of Business Relationship Management …
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